She is not exactly new to Team Trump, just vaulted up in responsibility along with Steve Bannon
WaPo: From Cruz to Trump
EBL: Breitbart's Steve Bannon brought in to save Trump Campaign, Trump's: Law and Order Speech in West Bend, Wisconsin (with Trump doing a very solid effort on black outreach), Foreign Policy Speech in Youngstown, Ohio and Economics Speech in Detroit, Michigan
Rule 5 and FMJRA"We're going to sharpen the message... let him be him," plus policy speeches. Conway to CNN on what's next for Trump https://t.co/dTbkRjEAIL— Robert Costa (@costareports) August 18, 2016
American Power Blog: Kellyanne Conway
Vodka Pundit: Fixing the Trump Slump
TOM: Dear @jensthebosse Nothing to do with Conway directly, but Conway's role is to deliver the Trump message to voters, including females. Of course, it is almost impossible to communicate to most feminists, but occasionally the madness does go dormant.